So much is invested these days in online and digital marketing. But New York City has intensely heavy foot traffic, vehicles, and public transportation – all of which houses potential customers. Digital marketing is great, but if you want to really attract people to your business, you need to capture their attention in person.
Brooklyn Signs is a business sign design company known for its creative outdoor signage in NYC. One of the first things we do when we talk to new businesses is explain to them that signs are one of the best possible options for receiving a return on investment. Not only are signs affordable, but they do a far better job than any other type of advertisement at getting people into your door.
We’ve compiled a list of some of the best possible outdoor signs available in New York City. These 15 signs only scratch the surface of the total types of signs available, but hopefully you can use them as inspiration for choosing your next sign design.
Outdoor and Exterior Building Signage in NYC
The following list is not in a particular order, because the “best” outdoor sign for a business depends almost entirely on what it is you’re trying to market or get noticed. But the following are some of the top 15 different types of effective outdoor signage, and some tips and strategies on how to use them.
- Channel Letter Signs
- Light Box Signs
- Neon Signs
- Window Wraps
- Hanging Signs/Blade Signs
- Yard Signs
- Billboard Signs
- Vehicle Wraps
- Vertical Flags
- Weatherproof Metal Signs
- Wooden Signs
- Hanging Vinyl Banners
- Banner Stands and Displays
- Pylon Signs
Channel letter signs are used by big companies like Starbucks and Subway, as they offer fantastic nighttime and daytime visibility over a larger space.
Able to light up the night, light box signs make graphics and text pop in the dark and are very popular as outdoor lighted building signs in NYC, while providing useful signage in the daytime.
From open signs to beer signs to tons of different signage in between, neon signs are perhaps the brightest and easiest to maintain signs available in New York City today.
An outstanding way to make sure that your property is used efficiently, window wraps turn your window into a clearly visible and large sign.
Hanging business signs in NYC are perhaps the minimum required sign that businesses should have. But it does help to have a high quality sign that captures interest.
These are best for real estate, landscapers, and others that work directly on a home or property. Did you know that we also provide real estate sign installation in NYC?
Perhaps the most well-known commercial signs in NYC, billboard signs are everywhere, and best for advertising important products and services.
Not all signs have to be right outside of the building. Our vehicle wraps are still an excellent choice for those that want people all around NYC to see their message.
Decals, like those with store hours, logos, and other important items, are arguably as important if not more so than large window wraps and other signage.
Very popular with car dealerships and accountants, vertical flags get noticed from the street. This makes them popular when attracting drivers, as well as for large buildings like industrial building signs in NYC.
Custom outdoor metal signs in NYC are an excellent way to get noticed. They are capable of drawing attention, showcasing colored prints, and can withstand most of the elements.
Though useful in almost any industry, the classic look of a hand painted wooden sign is excellent for hotels, restaurants, and any business that wants to add a little bit of class.
Outdoor vinyl signs in NYC may be used to advertise local events, announce grand openings, or otherwise make sure that you have a very affordable and large sign.
Though they have been often linked to trade shows, banner stands, chalkboard displays, and other folded types of signs can be placed outside during business hours to get those walking by interested in some type of service or product.
Popular with fast food and gas stations, pylon signs are placed high in the air and can be seen from cars and freeways from a great distance.
This does not even include outdoor changeable letter signs, scaffolding and construction signs, or the many custom outdoor signs that can be created using nothing but your own imagination. One of the things that make signs so great – and why it is so important to work with a highly effective sign fabrication company – is that the only real limits to the types of signs that you use for your business are what your imagination can come up with.
For your own outdoor sign to start drawing attention to your business, make sure you contact Brooklyn Signs today.
Do you know that a good outdoor signage must have three functions? These three functions are attracting customers, display the required information and enhance the brand image.
All these can be achieved by using channel letter signs and there are more benefits it provides. No doubt, channel letter signs are the superior signage choices for all kinds of businesses and even for sign makers.
So, if you are planning to use one, then you are definitely on the right track. The following are the benefits you are going to get from this awesome signage –
- Being Noticeable From Long Distance
- Cost Effective & Cheap
- Beautiful And Interesting Appeal
- Efficient Energy Saver
- Enhancing Brand Image
- Advantage Over Competitors
- Being Bright And Efficient In Cold Climate
- Popular Among Recognized Brands
- Provides Variety of Designs
- Excellent Visibility At Night
Compared to other signage, channel letter signs can be recognized from a long distance. This is especially viewable when displayed against solid color and matching background. Keep in mind that the rule of thumb of a channel letter sign is that the size of the letter must be at the rate of about 1.5 inch in height and that too for every 25 feet of visibility.
From a simple to custom LED illuminated designs of a channel letter sign, each of them attract various potential and regular customers. Frankly, these on-site signs will be quite effective to motivate customers who are coming to your store, especially when you place them at a reasonable distance.Unlike the radio and television, these on-premise signs will easily advertise your brand creating a repeated impression. All this is achievable at a fraction of cost compared to the traditional media method.
Now you would want a business sign which is quite appealing. With regard to the channel letter signs, they have a magnificent allure. This never fails to mesmerize any visitor who sees your hoarding or sign. Plus the aesthetic appeal of such signage will provide the capability to make your business just stand out among the crowd.
If you are planning to make your business go green, then it is a great idea. With the usage of channel sign, your business can be environmental friendly, which means you can conserve a lot of energy and save tons of money. Furthermore, these signs are quite energy efficient, so it means they will consume less energy, making it environmental friendly. Plus, the added advantage of having a longer lifespan and in case of any kind of repairs, being breeze, makes it a hot choice for businesses.
Now as a business, you need to believe in the concept of ‘first impression is the last impression’ and it is something that most businessmen believe in. A business signage has the capability of creating and breaking the interest of a customer. An attractive and good quality business signage will build positivity and create trust on the minds of the customer. This will make them remember your brand for many years.
Being stand out among competitors is somewhat difficult, especially when you are in a competitive business. You can make yourself unique from other businesses if you have a good channel letter sign. An attractive channel sign will attract the attention of every customer who comes for business enquiry and make them propel to see what you kind of business and service you provide.
Weather plays a great role in effecting your business, and if it snows, then you are definitely going to have a tough time in presenting yourself. Most business signs get hidden among the snowy flakes and the mass of snow. The LEDs present in the channel letter sign are extensively bright and makes it stand out in the snowy winter. So, you don’t need to worry about removing or cleaning the snows that fall on them.
Most of the high-profile brands like to use the channel letter signs, as it makes them look more unique and standard. It creates a brand image where the business is high-class and one that is interested in providing quality services and products. So, it is not quite surprising to see that recognized brands using such letter signs and making you one of them.
The best part of using channel letter sign is that you get various design options, not to forget, the variety of colors and sign cabinets are some of the best advantages and features of the channel letter signs. Channel letter signs are individual letter which are mounted on a structure and the materials used for fabrication are aluminum and plastic.
Sometimes you need to market your business name and features at night. See, if you are a hotel or a bar owner, it is really great if you can advertise your business at night. Frankly, you are bound to get more business at night from weary travellers and commuters. In such cases, you can use the channel letter signs which provide excellent visibility at night.
With humungous advantageous of the channel letter signage, no doubt it is gaining a huge momentum. So, as a business owner, it is great if you could consider purchasing channel letter signs for enhancing your business’ image as well visibility.
Signs play a crucial role in the world of real estate. Whether you’re a private seller or a real estate agent and company, it’s important to make sure that you have custom real estate signs that capture attention, so that anyone driving by or in need of a home is able to quickly see what is available, and remember the company/individual that is marketing it.
Custom Real Estate Sign Options in NYC
With a little bit of creativity, nearly any type of sign can be used in real estate by those hoping to market and showcase properties. But there are certain types of real estate signs that are used most often by those working with properties. These include:
- Wooden Yard Signs
Perhaps the most nationally recognized real estate sign is the For Sale sign – a type of wooden banner sign that is placed in a property’s front yard. These signs are made with an inverted L shaped post, with a banner that hangs from the top post that includes the agent’s name, information, and phone number. Sometimes referred to as a Colonial Post, these yard signs can be customized with full color, added details, and more to make sure that your property gets noticed.
- Directional Signs
It’s one thing to get a home noticed when someone is driving by the property. It’s another when they are a few blocks away, or nowhere near where your yard sign is visible. When you need to make sure people can find your property, consider a directional sign. These are signs that can be used to advertise open houses, point people in the directions of a home for sale from the street, and much more. Like all of our signs here at Brooklyn Sign, these can be customized for one time use, or generic so that you can reuse them whenever necessary.
- Advertising Signs
Those two signs above are the most common signs used to market properties. But they are also not nearly the only real estate signs necessary by most agents and companies. At Brooklyn Sign, we create a variety of signs that can be used to advertise your business, so that people can find out more about you and the properties you have available. Examples include bench advertisements, billboard signs, window decals (for your office), and so much more.
Finding the Right Real Estate Sign in New York
There is no right or wrong type of real estate sign, so in theory every sign could be used to advertise homes, attract buyers, market your firm, and much more. The above list represents some of the most common, but if you’re interested in learning more about the nearly infinite possibilities available, browse our website or contact Brooklyn Sign today at firstname.lastname@example.org for orders.
If your window is large and empty, then what you have is unused real estate for your marketing and branding efforts. Rather than leave your window blank and clear, consider branding it with a variety of window signage options that are excellent for window decoration and making sure that the outside of your business is branded in a colorful, memorable way.
Different Window Sign Options
There are many different types of signs that can be customized for your windows. Some are large. Some are small. At Brooklyn Signs, let us know what you need and we’ll let you know the specific type of window sign that benefits you the most. Our window sign options include:
- Window Stickers
- Window Decals
- Static Clings
- Window Graphics and Wraps
If you’re looking for a window sign that is inexpensive, that you only need to use once, you may need a window sticker. A window sticker is a one-time-use material that you will not be able to reposition, but is generally only used for brief displays.
If you want something that is a bit easier to install, you may be looking at a window decal. Brooklyn Signs does offer window installation services in most of New York and New Jersey, but a window decal has a type of adhesive backing that sticks to window glass and is semi-permanent. This means that you have some wiggle room while positioning a decal, although it is hard to move when the adhesive sets.
In addition, there are static cling options that have no adhesive. They attach through the static charge of the window and the sign itself. These signs can easily be removed and reapplied in a different spot.
Finally, if you want to really impress customers and make sure your company is notice, you may want to consider a window wrap. Window wraps cover windows in full, turning your window into a giant color sign that is certain to gather attention.
Most window sign options also come with a variety of options depending on the type of look you’re going for. For example, there are both one way and two way vinyl decals, as well as transparent and opaque decals for those trying to let in more light. We can help you make these decisions at Brooklyn Signs.
Custom Window Signs from Brooklyn Signs
Regardless of which option you choose, it is easy to create custom window signs that heighten your business and product appearance. At Brooklyn Signs, we have the knowledge and experience you need to help you make a smart decision when it comes to decorating your company’s windows. If you’re interested in learning more about our window sign services, contact Brooklyn Signs today.
If you’re a company that deals with dangerous materials, construction, or anything that could be hazardous to your employees or those nearby, it’s crucial both legally and ethnically to make sure that you have job safety signs: clearly visible, often bright signs that communicate safety issues with those in the vicinity of the danger.
At Brooklyn Signs, we are happy to create any type of safety sign that you or your company needs to make sure that everyone is safe. Every sign we create can be customized with text, images, and more, all to create a sign that is clearly visible, shares the information you need to share, and is designed to last in any type of condition.
Choosing Your Job Safety Sign
Because these signs come in all different shapes and sizes, there is no limit to what you can create, and at Brooklyn Signs we’ll make sure you have the right materials, colors, and more to make sure that your sign communicates safety effectively.
Some of the types of job safety signs you may need to consider include:
- Construction Signs
- Regulatory Signs
- Directional Signs
Any time you work in construction; you’ll need a variety of construction signs to make sure people stay safe. From “Hard Hat Area” to “Caution: Flammable Materials,” these signs are crucial for ensuring the safety of everyone on staff and nearby.
Regulatory signs are signs that make sure people know where to go and where not to go. These are often used by road workings, police, and urban planners, with “Sidewalk Closed” signs, traffic signs, and more, all designed to keep people aware of the rules and regulations of the area.
Not all signs need to have warnings to be safety signs. Directional signs that tell people where to go and which roads to take are there to help keep people safe, showing them where the emergency exits are or where to turn on the street. Directional signs play a crucial role in safety, and at Brooklyn Signs, we can make sure that your sign communicates any direction effectively.
If you need to make sure that those nearby are aware of the safety needs of your location, Brooklyn Signs can help you create it, with text and visual images that clearly communicate to those around. For your job safety signs, call us today at 718.252.7575 to find out more about our prices, or to learn more about the best way to make your job safety sign.
Signs are meant to communicate information to those around you. But not everyone is able to see a sign the same way as the rest of the population. For those with disabilities, some signs are simply inadequate, because they don’t show that information in a way that the person with disabilities can see. That’s why you may need to create ADA compliant signs for your commercial property.
Introduction to ADA Compliant Signs
ADA signs are signs that follow the guidelines of the Americans with Disabilities Act. The Americans with Disabilities Act requires that construction signs and architectural signs be created in a way that is beneficial for those with disabilities. The most well-known ADA customization is adding Braille, but there are many other requirements set down by the law, including non-glare backgrounds, easy to read typefaces, and more.
These signs are mandatory in any area that identifies a permanent room, or is needed for safety, or directs people around the property. Examples of signs that need to be ADA compliant include:
- Bathroom Signs
- Elevator Signs
- Room Signs
- Exit Signs
Ensuing ADA compliance is crucial for any business both from a legal and an ethical perspective, as those with disabilities often depend on these signs to navigate your building. Keeping up to date with the ADA standards can be difficult for any business, which is why hiring an expert with years of experience with ADA-compliant signage who also stays updated on regulation changes can be an invaluable asset.
Compliance Without Sacrificing Your Brand
It’s very important you make sure your homes are ADA Complaint. However, you do not need to sacrifice your brand with them. At Brooklyn Signs, we believe that every sign should be a direct reflection of your business, whether or not they are ADA complaint. That’s why we’re happy to offer your company customized ADA compliant signs that easily communicate information to those that need it.
Brooklyn Signs is proud to be the number one choice in ADA compliant signs in New York, New Jersey, and Pennsylvania. Not only do we have years of experience with ADA signage – we make sure that we stay up-to-date on any regulations and policy chances. We can create signs that will abide by current ADA standards while providing a level of customization that will support your brand’s design.
If you’re ready to get started on your ADA signs, contact us today at 718.252.7575 for information about signs that are ADA compliant.